ihr-hoergeraet.de increases acoustician leads by 240% with AI consulting & ENT search
How Germany's leading hearing aid portal automated acoustician search and expert FAQ with Chathero AI – increasing conversion rate by 240%.
At a Glance
From search to appointment – AI-powered acoustician referral
ihr-hoergeraet.de is Germany's largest information portal about hearing aids, hearing loss and acoustics. Over 180,000 users visit the platform monthly to get informed and find the right acoustician.
The challenge: Users had numerous questions about hearing aids, cost coverage and care process – and often left the site before making a concrete appointment with an acoustician. The solution: A Chathero AI Agent that functions as a digital hearing consultant.
The agent answers all questions about acoustics, recommends the right acoustician nearby based on hearing needs and integrates an ENT doctor search – all in a single chat dialogue.
The Challenge
180,000 visitors, but too few acoustician inquiries
ihr-hoergeraet.de had enormous traffic, but converting information seekers to actual acoustician customers remained a challenge.
Complex expert questions without immediate answers
Users had hundreds of questions about hearing aid types, insurance coverage, care process and technical details – the FAQ page alone wasn't enough.
Acoustician search without conversion
The existing search delivered results, but only 3.2% of searchers actually booked an appointment. The final impulse to make contact was missing.
No ENT doctor guide
Many users first needed an ENT appointment for an audiogram. Without an integrated ENT search, they left the platform and often didn't return.
High bounce rate among information seekers
67% of visitors left after reading an article without taking any action. The enormous information potential wasn't converted into leads.
The Solution
An AI Agent as digital hearing consultant with integrated doctor & acoustician search
ihr-hoergeraet.de implemented a Chathero AI Agent that unifies the entire information and referral process in a single chat dialogue.
AI-powered hearing consulting
The Chathero AI Agent functions as a digital hearing consultant: answering expert questions about hearing aids, hearing loss, tinnitus, cost coverage and care process – based on a comprehensive knowledge base.
Intelligent acoustician search in chat
Users find the right acoustician directly in conversation – by postal code, specialization and availability. The agent proactively recommends partner acousticians.
Integrated ENT doctor search
Users who first need an audiogram are seamlessly referred to ENT doctors nearby – without leaving the platform.
Lead handover to acousticians & ENT
Interested users are forwarded directly from the chat dialogue to the right partner acoustician or ENT doctor – with all relevant information from the conversation.
The Results
Measurable success after 6 months
The Chathero AI Agent has fundamentally changed ihr-hoergeraet.de's lead generation – with impressive results.
AI consulting converts information seekers directly to appointment requests – 3.4x more than the static search.
The AI Agent finds the right acoustician or ENT doctor 89% of the time on the first attempt.
Over three quarters of all user inquiries about hearing aids, costs and care process are answered fully automatically.
From first question to acoustician lead takes an average of only 3.2 minutes instead of 6.8 minutes.
Users rate the AI consulting as helpful and trustworthy – especially the combination of expertise and local search.
Over 1,200 appointment requests are forwarded to partner acousticians monthly – multiples of the previous volume.
"The Chathero AI Agent has completely changed our platform. Instead of a static search, our users now have a personal hearing consultant – around the clock. Acoustician leads have more than tripled, and quality has noticeably improved. The integrated ENT search was a gamechanger."
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